Without it
Every proposal starts from the last one, which started from the one before it, and somewhere in that chain a price, a name or a promise from an old project is still sitting in the document.
02 · Propose
Pitch
Proposals and pitch development.
“We get the meeting and lose the pitch.”
Rs 699/mo, per workspace
No card. Shell is included at no charge, and Pitch is Rs 699 a month afterwards, or part of the Studio Suite at Rs 3,499 for all nine.
Built from the brief
The enquiry arrives already filled in.
One structure
So two people writing produce one document.
Hours, not days
The writing is the work; the formatting is not.
Who it is for, and why it matters
Who it is for
Anyone who has written the same three paragraphs about their process into four different proposals this month.
What it does
Proposals and pitch development.
Why it matters
Most proposals lose on the second read, in a room you are not in. What survives that room is structure, not adjectives.
02
Of seven stations
Takes what TQ qualified and hands Scope a decision.
1
Template, many pitches
Changing the structure changes every future one.
0
Retyping
Nothing is entered twice between stations.
What changes
With it
The parts that never change stop being retyped, and the parts that do are the only thing you write. The proposal is built from the opportunity, so the client name and the brief are already right.
What it does
- Starts from the qualified opportunity rather than a blank page
- Proposal structure, positioning and narrative in one place
- Versioned, so you know which one the client actually saw
- Hands the promise and the agreed direction to Scope
It replaces: A folder called Proposals FINAL v3 · Copying last time's deck and hoping you caught every mention of the old client.
Where it sits
Pitch is station 02 of seven. The work arrives from the station before it and leaves to the one after, which is why nothing is retyped between them.
Questions
- Does it write the proposal for me?
- No. It removes the retyping and keeps the reusable parts in one place. The argument for why they should hire you is still yours to make.
- Can the client see it?
- Yes, in a client-facing version that leaves your internal notes behind.
Try it
14 days of real use, no card. If it is not obviously worth paying for by the end, the right answer is for us to improve it rather than to rely on you forgetting to cancel.